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Don’t Look Bad in 2019—Social Media Post Image Sizes

January 3, 2019 by Dawn Weathersbee Leave a Comment

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Full Disclosure—I took these sizes right from other company’s posts on the subject. I hate reinventing the wheel. This guide is to save my clients time searching.  I’ve only covered the networks I manage. I have linked to a great article on all the networks at the bottom of this page. LinkedIn, Medium, Facebook, Instagram, […]

Filed Under: social media

Show Me the Money – Measuring Content ROI

October 20, 2018 by Dawn Weathersbee Leave a Comment

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As the saying goes, “people do business with people they know, like and trust.” People turn to online content for reasons to trust. Before making a purchase decision, people do online research. The content you present is the first step in attracting the business you’re targeting. Have a set of written articles on the information […]

Filed Under: blogging

Personal Brand Strategy – Quick Recommendations Every Time You Ask

October 9, 2018 by Dawn Weathersbee Leave a Comment

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Why Do You Need Recommendations? Word of mouth is highly influential in purchase decision making. The only change to this human tendency brought by the digital age? We now integrate online reviews into our word of mouth research process. Studies show online reviews have a lot of power. Think about how online reviews influence your own […]

Filed Under: personal branding

How to Showcase the Right Accomplishments to Build Your Personal Brand

September 19, 2018 by Dawn Weathersbee Leave a Comment

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Welcome to the 21st Century Change is happening – fast! From this day forward we are never going to stop learning. That’s pretty great if you’re ready for a change in your career. But even if change is happening to you, not because of you, take comfort. We’re all in this fast-paced environment of change, together. Change is […]

Filed Under: personal branding

Strong Personal Brands Begin with Strategic Authenticity

September 8, 2018 by Dawn Weathersbee Leave a Comment

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Career changes are exciting. You know you’re ready for a career change. You are excited for the possibility of doing work that means something to you on some level. Career changes are also scary. Confidence in your abilities when you haven’t had direct experience can feel inauthentic. How does the past success you’ve had prove […]

Filed Under: personal branding

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