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Cheatsheet for Making Thought Leadership Videos

July 11, 2019 by dawnweathersbeeconsulting Leave a Comment

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Dawn’s quick and dirty guide to getting yourself out there. Video. Everyone’s doing it. Everyone’s watching it. Maybe it’s time you got into it, too.     Are you feeling the pressure to join in? I know I do. As a writer, that can make me a bit sad, but I’ve decided to leverage the articles I […]

Filed Under: personal branding, social media, thought leadership

Want to Increase Influence? Publish Regularly

June 9, 2018 by Dawn Weathersbee Leave a Comment

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I don’t think anyone else is writing content this regularly. I stand out from my competitors for that reason. ~Dr. Goldi Jacques-Maynes You Have Expertise to Share Are you the go-to expert you want to be? To get to expert status, you’ll have to put your expertise out there. That means publishing on a regular basis […]

Filed Under: blogging, personal branding, thought leadership

Thought Leadership: Do You Actually Deserve the Spotlight?

May 2, 2018 by Dawn Weathersbee Leave a Comment

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Whenever it’s time for that first phone call with a prospect, I move from my office to the kitchen. I bring my cup of coffee, my notebook, my phone, and settle in for a cozy chat. I like to begin with small talk. I ask lots of questions. I want to understand their motivations, their […]

Filed Under: blogging, branding, career growth, content marketing, personal branding, thought leadership

Best Practices : How to Set Up Your Social Media Profiles

February 24, 2018 by Dawn Weathersbee Leave a Comment

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Photo Under My Branding by Joanna Nix  All brands, whether business or personal, must craft their social media bio sections. This is especially true when sales are low. It is also true if you are going through a rebrand. For individuals looking for a new job, this step must not be ignored. It’s also essential when […]

Filed Under: branding, content marketing, digital marketing, personal branding, social media, thought leadership

My Business Why

December 9, 2017 by Dawn Weathersbee Leave a Comment

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Today I am organizing my office, going through all of by business notebooks. This quote was in one of them. It is from an entrepreneur from Cameroon that I met in March 2016. He wanted to deal in coffee and cocoa beans. We were talking about branding process, sales, and product quality. At one point […]

Filed Under: blogging, branding, career growth, content marketing, entrepreneurship, marketing and sales, origin story, personal branding, thought leadership

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